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Best Content of the Week
We trainers love to talk shop about workouts and fitness. But the legalities of running a business? Not so much. In fact, most of us would rather just not think about what could go wrong—like getting hacked.
Unfortunately, getting hacked is a real possibility when you market your business online, and not one you should ignore. Check out this week’s best video for tips you can implement today to protect yourself.
—Esther Avant
Best Article
The Paradox of Tough Decisions — Eric Bach, Bach Performance
Often it’s the hard road that leads to success, in both fitness and business. That doesn’t have to be a bad thing. In fact, this article shows how it can be empowering (especially with this mindset trick to help you choose the hard road every time).
— Shane McLean
Best Video
How to Protect Your Online Fitness Business from Hackers — Sean Garner
If you own a gym, you don’t just leave the doors wide open at night, inviting thieves. You lock the doors, set the alarm, and do what you can to secure your business. An online business should be treated the same way.
In this video, Sean Garner shares security measures you should take to secure your online business—plus what to do if your social media accounts are hacked.
— Esther Avant
Best Social Media Post
Posted by Shanté Cofield on August 19, 2021
In this week’s best social media post, Shanté Cofield shares a useful strategy for creating content fast—in 10 simple slides.
— Christina Abbey
Best Podcast
How to Leave Toxic Diet Culture Behind and Focus on Optimal Health and a Balanced Life — Ted Ryce with guest Danny Lennon, Legendary Life
Known for hosting his own podcast (Sigma Nutrition Radio), Danny Lennon is this week’s guest on the Legendary Life. He touches on a variety of topics, including how “healthy eating” can be harmful, how diets became the new religion, and small factors that contribute to overall health.
— Mike Howard
More Great Fitness Content
5 Ways to Get Client Buy-In and Increase Client Retention — Detric Smith, Breaking Muscle
The Right Way to Do More Pull-Ups — Mind Pump TV
One Thing You Can Do to Get Your Postpartum Clients Better Results — Girls Gone Strong
Rules for Being a Great Coach — Luka Hocevar
Act Your Way Into a Better Life — Mark Zarate with guests Sumi Singh & Mike Howard, Cool, Calm, & Chaotic