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[The Best] The Dangers of Popular “Hormone Diets”: What Trainers Need to Know, and More

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Best Content of the Week

Most trainers can probably relate to the frustration of fielding client questions about hormone problems that don’t exist. If that’s you, you’ll love this week’s best podcast with Nikki Naab-Levy and Abby Langer about BS diet trends and hormones. I found myself vigorously nodding my head in agreement and wanting to chime in with my two cents.

—Esther Avant

Best Article

How the Friendship Formula Can Enhance Your Fitness Business — Alex McBrairty, tonygentilcore.com

You’re in the people business. If clients know, like, and trust you, they’re more likely to stick around. The “liking” part boils down to a little thing Alex McBrairty calls the Friendship Formula. This useful, entertaining article will help you excel at it.

— Shane McLean

Best Video

Avoid These Strength Coach Business Mistakes — Zach Even-Esh

Zach Even-Esh has done a lot right. If he hadn’t, he wouldn’t be as successful as he is. But he’s still made mistakes. This week’s video is a raw look at a handful of mistakes he’s made, what they cost him, and what he’s learned.

— Esther Avant

Best Social Media Post

Posted by The Prehab Guys on July 20, 2021

Neuromuscular control, mobility, strength, and power—according to The Prehab Guys, these are the four pillars of long-term fitness. Key words: long term. The fitness industry can be so focused on fat loss, quick fixes, and fad diets that it overlooks longevity, quality of life, and simply being able to do the things you love for the long haul. Check out this detailed post for more. 

— Christina Abbey

Best Podcast

Calling BS on Diet Trends and Hormones — Nikki Naab-Levy with guest Abby Langer, Results Not Typical 

Abby Langer is the queen of telling-it-like-it-is when it comes to nutritional pseudo-science. In this animated discussion, Langer takes aim at some of the most prominent myths and misconceptions in nutrition today. One trend in her crosshairs: eating for “hormonal balance”—fueled by Instagram fraudsters and underqualified diet-book authors. Langer also calls out bogus food allergy tests and has some choice words for the unscrupulous commoditization of menopause. You’ll be informed and entertained. Just don’t listen with your children!

— Mike Howard

More Great Fitness Content 

Equity, Diversity and Inclusion in the Fitness IndustryKatrina Pilkington, ACE

How to Schedule and Program Triathlon TrainingPhil Daru & Natasha Van Der Merwe

The Importance of Working ON Your Business — Jess Freeman

How to Build a Profitable Business and Not Be a Slave to ItAlex Connor with guest Brad Davis, Roar Knowledge 

Having the Confidence to PublishChris Kershaw with guest Shane McLean, Heavy Metal Strength Coach

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