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[The Best] How to Protect Your Fitness Business from Hackers, and More

Each Sunday, the PTDC publishes a list of the top fitness content from around the web in four different categories: Articles, Videos, Social Media Posts, and Podcasts.


best-fitness-content-08-20-2021

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Best Content of the Week

We trainers love to talk shop about workouts and fitness. But the legalities of running a business? Not so much. In fact, most of us would rather just not think about what could go wrong—like getting hacked.

Unfortunately, getting hacked is a real possibility when you market your business online, and not one you should ignore. Check out this week’s best video for tips you can implement today to protect yourself.

—Esther Avant

Best Article

The Paradox of Tough Decisions — Eric Bach, Bach Performance 

Often it’s the hard road that leads to success, in both fitness and business. That doesn’t have to be a bad thing. In fact, this article shows how it can be empowering (especially with this mindset trick to help you choose the hard road every time).

— Shane McLean

Best Video

How to Protect Your Online Fitness Business from Hackers — Sean Garner

If you own a gym, you don’t just leave the doors wide open at night, inviting thieves. You lock the doors, set the alarm, and do what you can to secure your business. An online business should be treated the same way.

In this video, Sean Garner shares security measures you should take to secure your online business—plus what to do if your social media accounts are hacked.

— Esther Avant

Best Social Media Post

Posted by Shanté Cofield on August 19, 2021

In this week’s best social media post, Shanté Cofield shares a useful strategy for creating content fast—in 10 simple slides. 

— Christina Abbey

Best Podcast

How to Leave Toxic Diet Culture Behind and Focus on Optimal Health and a Balanced Life — Ted Ryce with guest Danny Lennon, Legendary Life

Known for hosting his own podcast (Sigma Nutrition Radio), Danny Lennon is this week’s guest on the Legendary Life. He touches on a variety of topics, including how “healthy eating” can be harmful, how diets became the new religion, and small factors that contribute to overall health.

— Mike Howard

More Great Fitness Content



[Article] 5 Ways to Get Client Buy-In and Increase Client RetentionDetric Smith, Breaking Muscle

[Video] The Right Way to Do More Pull-Ups — Mind Pump TV

[Social Media] One Thing You Can Do to Get Your Postpartum Clients Better Results — Girls Gone Strong

[Social Media] Rules for Being a Great Coach — Luka Hocevar

[Podcast] Act Your Way Into a Better LifeMark Zarate with guests Sumi Singh & Mike Howard, Cool, Calm, & Chaotic

The Author

Dani Singer is a nationally certified personal trainer and nutrition coach based in Baltimore, Maryland. As CEO & Director of Fit2Go Personal Training, he specializes in helping busy professionals make fitness practical. Dani also serves as a fitness expert for national publications such as Reader’s Digest, Muscle & Fitness, and SHAPE Magazine. Keep up with Dani and his team on Facebook and the Fit2Go website. Esther Avant is a certified personal trainer, nutrition coach, mom, and military wife who coaches women online. As the owner of Esther Avant Wellness Coaching and founder of the Gone For Good weight loss program, she specializes in helping do-it-all women lose weight and keep it off by making exercise and nutrition fit their lifestyles, not the other way around. You can find her at www.estheravant.com, on Instagram, and on Facebook.

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